Websites have become a permanent feature for every company since they first appeared on the marketeers radar in 1995. Search engines, helping surfers find relevant web content, have been around even longer; Yahoo Launched in 1994, that’s 21 years ago!
While websites have become more and more sophisticated and internet has exploded to around 1.57 billion pages, the understanding of how search engines help potential customers find your website is still seen as a black art.
As a client of Arkom, you will have access to a powerful Content Management System that allows you to optimise your website in-house without paying for expensive outsourcing services. Carrying out website optimization in-house means that you will have more control over how your organisation is represented in the world search engines while up-skilling your own team.