Our Blog
Our Blog
14.5.2012 - The power of referral works online!
We have often spoken about social media offering a great opportunity for businesses as personal referrals are so powerful. ...more
11.5.2012 - HTML5 continues to grow in popularity
This statement may result in a ‘so what’ reaction from many non technical people but it underlines a more important shift in what a company can market online. ...more
30.4.2012 - New page editor launched
After many months development we are delighted to have started using a new page editor that has been improved following client feedback. ...more
25.4.2012 - Social media marketing
We speak a lot about the need for social media to be harnessed and now that Twitter is 6 years old and Facebook 8! There are plenty of examples of social media delivering real results within a commercial environment ...more
30.3.2012 - Increase your performance
Follow our simple instructions for optimising your site and the traffic and subsequent business will improve! ...more
21.3.2012 - Google's Venice update
So much was made of Google's named update in 2011 that it is surprising how little fuss has been made of 2012's offering ...more
16.3.2012 - Image manipulation tool
After much searching we have found an image manipulation tool that we think can replace the massive void that Picnik is leaving! ...more
6.3.2012 - Cookies, Google and EU privacy laws
We all love eating cookies but using them on websites has always been somewhat frowned upon ...more
5.3.2012 - Imagery usage
We are constantly reminding our clients to only use imagery that you own. ...more
22.2.2012 - Image management tool
Last month we passed on the news about Google's impending changes to their product offering and have been a little alarmed at your responses regarding Picnik! ...more
3.2.2012 - Domain importance
The domain that your website lives at is of great importance, it needs treating with care ...more
1.2.2012 - Arkom in the news
We were delighted to be featured in the Manchester Evening News last week as part of MEL Chemicals case study. ...more
27.1.2012 - And more from Google
As more and more people use Twitter as a platform to broadcast their news the need to shortern URLs becomes important, ...more
25.1.2012 - Google updates
We like keeping tabs on what Google are up to, mainly to ensure our product and your marketing is getting the most from the organic/unbranded search channel ...more
18.1.2012 - Web Developer Required
Arkom are currently recruiting a Web Developer to work with our development team in Sheffield ...more
16.1.2012 - SYITF Social media event
Arkom are on the panel for the South Yorkshire International Trade Forum event on Social Media on Tuesday night (17th January 2012) ...more
9.1.2012 - January update
Arkom have experienced a very successful 2011 and delighted to hear about all the successes our clients have experienced. ...more
3.1.2012 - Arkom App development
We acknowledged some time ago that businesses need to embrace the popularity of online apps and consider marketing their products or services in such a way. ...more
20.12.2011 - Changes to homepages - refreshing or frustrating?
A refreshed homepage can change the way that your website is perceived but does it always help the user? ...more
10.11.2011 - QR Codes, not just a fad!
We are having regular conversations with clients who are looking to tie their off-line and on-line marketing together. This is very encouraging as making your marketing message consistent is a great way to have an impact on ...more
11.10.2011 - Services that boost your website performance
Arkom offer a number of services to existing clients that are all based on generating a return on your investment and making the most of your website. ...more
6.10.2011 - Arkom go racing
There were nearly tears and tantrums when Arkom went G-Karting a couple of weeks ago. There was a mixture of great racing, careful driving and some reckless manouvres as the battle for the podium was played out on the track! ...more
13.9.2011 - Arkom's September update
Despite the challenging economic conditions, 2011 is proving to be a good year for Arkom and our clients as the majority of our 85 live projects continue to provide value and meet the goals & expectations set of them. ...more
8.8.2011 - Mixing old and new
I spoke last month about the growing reliance and advantages of social media marketing and the opportunities it can offer at a relatively low cost ...more
7.7.2011 - Harness the power of social media
Social media at times gets a bad press from traditional marketers who see it as a time wasting fad but now is the time to make the most of the opportunities it can offer. ...more
14.6.2011 - Keep on top of advances on the web
The internet is a fast moving environment where changes and improvements are spoken about and launched daily. These can be initiated by massive global corporations or individuals who share their developments with online ...more
10.5.2011 - Google's latest update
As you will be aware it is vital to keep on top of your website and regularly update the content, hence why a content management system is so important. ...more
6.5.2011 - Keyword research
In recent months we have had a number of similar conversations with a large amount of our clients ...more
4.3.2011 - Arkom Limited update
We try to keep you up to date with developments in the industry through this mailer but we also want to keep you up to date with all that is happening at Arkom Limited. ...more
13.12.2010 - legal requirements for websites
The legal requirements that your website has to comply with varies from country to country. We have compiled a brief guide to help you understand the basics of what you need to be aware of. ...more
17.9.2010 - Cutting edge e-commerce website goes live
The driving force behind Rich Tone Music are the entrepreneur duo of Richard Thomas and James Ferguson. ...more
12.8.2010 - Website Construction
There is more than one way to build a website, but which way is the best and does it matter? ...more
27.4.2010 - Keep your website on track
Your website can and should be an important element in your marketing mix; its performance is very important, as it impacts on the overall performance of your marketing function. ...more
13.4.2010 - Missing out on business enquiries
How many people are searching for what your company provides? - If you sell lavender candles, then there is a good chance people are searching for ‘lavender candles’ using a search engine like Google, Yahoo or Bing. ...more
30.3.2010 - Avoiding being penalised by the SE's.
Search engines exist to provide a service for people that are looking for information on the internet. People type two to five words (a ‘keyphrase’) into the search box and hit GO. The best search engines give the most relevant ...more
16.3.2010 - Why do you need a CMS?
What is a Content Management System? - A Content Management System (CMS) allows you to quickly and easily update the content of your website anytime, directly yourself without going though your web company. ...more
9.3.2010 - Understanding your website statistics
Why invest in a new website without evaluating its effectiveness? Website statistics complete the feedback loop in your website strategy. Website Statistics answer the question "Did it work?" when we invested time and money ...more
16.2.2010 - Choosing the right keywords for your business
Before you start optimising your website for search engine key phrases, you need to be absolutely sure you choose the right ones. Why? ...more
26.1.2010 - 7 point web health-check
With Britain's longest-ever recession finally reaching an end, it is more important than ever that your website is out there working hard to bring in those valuable sales leads. ...more
1.4.2009 - How to target great offers at your best customers
For the price of a little research and imaginative thinking you could double the number of high quality sales leads coming from your website ...more
16.3.2009 - more business from your website for less money
The growth forecast for on-line advertising is roughly seven times that of major media overall. Given the current economic climate, it is even more important for all of us to keep generating business but money is tight, so what ...more
11.12.2008 - your website-cost or investment?
The way you think about your website can be the difference between the success or failure of the online strategy. A simple shift in expectation is all that is needed to turn a business cost in to an investment with a return. ...more
27.11.2008 - getting support from your web company
A successful website is largely dependent on you and your website partner working together in tandem. Broadly speaking, you should be responsible for your business strategy, updating the website on a day to day basis and ...more
5.11.2008 - raise your profits in 16 mins
You will probably have spent a lot of money on your website, but in order for it to fulfil its potential you must keep on top of it. Neglect it and it will almost certainly fall behind – without you noticing! ...more
24.10.2008 - 3 simple steps to improved ranking
The simplest, most efficient and effective way to market your business is through your website. Here are three simple steps you need to take to boost your website search engine rankings. ...more
7.1.2008 - Website & online booking system for caravan parks
Developed specifically for caravan parks, this website and online booking system promises to save time and increase bookings. Sounds too good to be true...? ...more
1.10.2007 - attract more visitors with Arkom Limited
There are straightforward ways in which you can improve your Google ranking, and here at Arkom Limited we want to share these with you. We've put together the Top 10 Tips that you need to implement to ensure search engine ...more
24.1.2007 - does your website measure up?
More and more companies are now investing significant funds into developing professional websites to support their marketing activities. ...more
10.1.2007 - don't own me? don't use me!
Did you know that image piracy on websites is on the rise? ...more
20.12.2006 - make your e-marketing count!
Promoting your products and services by email can be a powerful and flexible form of direct marketing. ...more
6.12.2006 - practice makes perfect!
What makes a good website, one that has customers coming back time and time again? When reviewing your website you should learn from the best, taking inspiration from some of the most successful sites out there. Never has a ...more
22.11.2006 - the right web designer for you!
Finding the right web design company for you is not a simple process. ...more
1.11.2006 - search engine optimisation
Did you know that there are simple tips and rules that you can employ to ensure you improve your Google ranking? ...more
1.11.2006 - is length important?
It’s one of life’s eternal questions – is length important? And the answer would seem to be yes, at least when it comes to the length of your Domain’s Registration. ...more
27.6.2006 - sandbox: no place for play!
The world’s biggest search engine, Google, has recently been the subject of much speculation as to whether it actively prohibits some sites from ranking on their results pages. ...more
14.6.2006 - site that's used again and again
With over thirty years in the business, specialist recycling company Roy Hatfield Ltd recognised the need for a comprehensive web site. ...more
22.2.2006 - is someone watching you?
Over the last twelve months the phenomenon known as KeyLogging has been brought to the nation's consciousness through several high profile attempts to access the accounts of big business. ...more
14.2.2006 - pharmers exploit loophole
It seems that the Phishers may have had their day as most people can now spot a ‘phishing’ email a mile off. ...more
30.1.2006 - do not be caught by phishers
Is your inbox often targeted with emails professing to be from Halifax, Lloyds, HSBC or any other banks? ...more
16.1.2006 - F1 in school winners announced
After all the hard word and effort the winners for the Arkom Limited sponsored F1 in Schools Challenge have been announced ...more
13.12.2005 - supportal wins regional award
Arkom Limited have continued their successful year by winning the accolade of 'Best Customer Care Online', in the Yorkshire and Humberside Business Link E-Commerce Awards, 2005. ...more
12.12.2005 - F1 in schools website challenge
Arkom Limited have recently launched the F1 website competition microsite to support participants in the F1 in Schools CAD/CAM Design Challenge. ...more
12.12.2005 - investor relations websites
Arkom Limited, has announced a new specialism to its range of website skills - building Investor Relations websites. ...more
9.12.2005 - SEO search engine courses
We offer a search engine optimisation SEO course so that you can learn how to get your website found. Just hear what our clients are saying... ...more
8.12.2005 - a spammer in your works?
Everyday more and more companies just like you have to deal with the consequences of SPAM. This great evil of the modern, computer driven era affects government institutions and multinational organisations as well as you & me – ...more
15.8.2005 - saving money is child's play!
During the industrial revolution a group of workers in a Nottinghamshire textiles factory began a movement that stormed the factories and smashed the mills in an attempt to preserve what they saw as their traditional way of life. ...more
31.8.2004 - Keep your website legal
The Disability Discrimination Act (1995) already applies to your company Website, further aspects come into force in October 2004 ...more
