Creating a manufacturing company website design that reflected the individuality of the different brands and different market sectors whilst ensuring no one was in doubt that they were under the alpha 3 manufacturing umbrella.

Requirements

Arkom were asked to create a comprehensive website design solution for Alpha 3 Manufacturing which included 11 different brands, over 1000 different products.

Some brands included product catalogues which were aimed at a range of target audiences. The main challenge was to be able to target products through the search engines at different potential customers while ensuring the strength of the Alpha 3 brand was always present.

Outcomes

"Since going live we have seen a substantial increase in quality enquiries generated via the contact forms, around 4 times more than we have been seeing over the previous months. 

We have noticed an increase in telephone enquiries as a result of improved exposure over the Internet, demonstrated via our webstats.

Our websites are much clearer and the navigation is quite simple.  Coupled with the sites being much faster than our previous sites, the stats are evidence that our websites are holding our prospects and customers attention much longer than before."

What Alpha 3 Manufacturing Say About Us

The quality of work from Arkom is excellent. Their understanding of our business needs, communication, support, and putting forward ideas made the process of redeveloping and restructuring our websites quite simple. Arkom very effectively and efficiently project managed our websites. Their pro-activeness allowed me to continue with other areas of my job, with full confidence that our websites were being worked on to agreed specification and timescales. Regular updates from Arkom ensured that our own resource worked on the right element at the right time. An excellent product, on time, and at the right price! Our new websites have already generated a significant increase in the number of enquiries, and subsequent orders. Arkom are a very professional and enthusiastic team, whilst also being friendly and supportive. They genuinely have our business objectives at the forefront of the project.

Diane Kilminster, marketing manager
Alpha 3 Manufacturing